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Meta launches Enterprise Platform and hires MongoDB's CEO to run it

Meta is starting a new business pillar that sells its AI stack, including the Muse agent, Business Agent, Muse API and Muse Code, to companies and developers.

Dispatch news card: Meta launches Enterprise Platform to bring Muse AI agents to businesses. Source: about.fb.com

Meta announced Meta Enterprise Platform on September 28, which Mark Zuckerberg calls the next major pillar of the company's business. The goal is to let companies use Meta's AI stack to grow and transform their operations.

What is in it

Initially, Meta says it will bring its full technology stack to businesses and developers:

  • the Muse agent,
  • Meta Business Agent,
  • Muse API,
  • Muse Code, and more.

Meta argues it has strengths few others combine: advanced models, leading agents, large-scale infrastructure, and years of work with businesses. It says it already serves hundreds of millions of businesses that reach customers through its apps.

The leader

Chirantan "CJ" Desai joins as Chief Enterprise Platform Officer and reports directly to Zuckerberg. He comes from MongoDB, where he was CEO and President. Before that he led product and engineering at Cloudflare and spent almost eight years at ServiceNow, including as President and COO. Desai said security and privacy are built into the enterprise products from the start, as with Muse, and that the aim is for Meta to become the place enterprises go to scale their business.

Why it matters

Meta has long made money from advertising. An enterprise platform means selling AI tools and services directly to companies, which puts it in competition with OpenAI, Anthropic, Google and Microsoft in the same budget line. Hiring a veteran enterprise software CEO signals that Meta wants more than a developer API: it wants sales, support and trust at the level large companies expect.

Dany's take

Meta has the models, the distribution and a lot of data centers, but enterprise buyers care about contracts, compliance and support, and that is a different muscle. The hire shows they know it. Whether companies trust the company behind their social feeds with sensitive internal work is the open question. I would wait for the first reference customers before judging.

Source: Meta, Launching Meta Enterprise Platform

Source: about.fb.com

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